Blog

So much about hybrid events is still unchartered territory, and for most event planners, a new experience. Whether you’re already dedicating a portion of your 2022 budget to hybrid events or still in wait-and-see mode, you’re in good company. A recent Cvent publication (Hybrid Event Marketing Roundup, July 2021) asked panelists to describe their 2022 budgetRead more

WHEN: September 9, 2021 WHERE: Virtual COST: Free   If you haven’t already heard about UNTETHERED, here’s a quick overview: it’s a unique series of events that brings together event professionals to inspire and empower each other. Our CEO, Laurel Miller, actively participates in the group, and when the pandemic blew up plans for theRead more

During the pandemic, some event planners and organizations jumped from in-person to virtual events. Others chose to put events on hold until it made sense to return to face-to-face gatherings. And yet other innovators gradually began experimenting with hybrid events! At Seamless, our clients crossed all three groups. We’re grateful we could collaborate with theRead more

As hybrid events gain momentum it’s clear the opportunities to craft exciting attendee experiences are infinite. But before you get deep into planning, we recommend that you:  understand the possibilities for structuring a hybrid  confirm your audience will attend a hybrid  get key decision makers to commit to a hybrid  Orienting your hybrid event planningRead more

Good news: if you don’t really understand what a “hybrid event” is, you’re not alone!    Close your knowledge gap — fast — by joining Seamless CEO Laurel Miller, Jen Kingen Kush (certified DES and Founder, Kingen Kush Solutions), and Hilary Laney (CEO, Evia) as they define and discuss hybrid events. In this 5-minute snippetRead more

Event Pros Share Some Tips I’ve had the opportunity to travel a bit lately and have been struck by the difficulties and inconveniences stemming from the pandemic. This includes re-opening growing pains like waiting in line for an hour to get a morning coffee, or renting a car from a harried front desk worker jugglingRead more

When planning a virtual conference, bringing attendees into your world matters. Our featured client worked hard to set the tone of their annual summit right from the start with a sleek welcome video that took event goers inside the company’s physical space for a meet-and-greet with top-level executives.  Their pandemic pivot from in-person to virtualRead more

Seamless CEO Laurel Miller weighs in on creating quality hybrid events Before February 2020, most in-person events with a live stream component treated the remote viewer like a second-class citizen. Now that our industry and our attendees have experienced fully virtual events built for a remote participant, though, we have an interesting challenge: how doRead more

As pandemic restrictions ease up, those of us in the event industry are ready to get back to holding in-person events. But are attendees ready to join us? Understanding your audience’s preferences Before you rework or plan your upcoming meeting or event, we recommend understanding your audience’s preferences. Travel, comfort with in-person gathering, remote viewingRead more

We all want to meet live and in-person again. After the last year, there’s an appreciation for the excitement, engagement, networking, and sales/sponsorship opportunities that happen when we share physical space.  As of Spring 2021, we’re at an in-between moment. We might be able to get back together face-to-face — or mask-to-mask — in someRead more